We are committed to doing that in a way that counts everybody in. (and before anyone replies, this applies to everyone, not just those who identify as LGBTQ+):Īt The Walt Disney Company, we have the opportunity and the responsibility to create authentic, unforgettable stories, experiences, and products that capture the imagination of generations of people around the world. I’m going to leave you with this statement from Disney that perfectly frames the forward-thinking approach being taken to create a more inclusive experience for all. This movement can be seen advancing in all aspects of Disney from more diverse characters to the celebration of different cultures and traditions, both on-screen and in the parks.Įvery year I enjoy seeing this initiative reach further into the community, providing help for those who need it, education for those that don’t know they need it, and a fun collection of apparel and accessories that we can all use to celebrate our diversity. They are no longer just resting on the notion of equality being present in the parks but taking the time to prove they are on board. I love that Disney isn’t afraid to say come one, come all moving into a new age of awareness and accountability, actively making room for a diverse array of guests from all backgrounds.
I’m talking, of course, about the Rainbow Collection, which took another leap forward in 2019 when a second follow-up series was released, building on the items from the previous year and broadening their options with a series of matching family shirts for adults and kids. Little did they know at the time, it would soon become an annual merchandise collection that would have fans counting down the days until its release.
But they didn’t stop there, vowing to donate 10 percent of their profits to GLSEN – a US-based organization dedicated to the safety and well-being of LGBTQ+ school-aged children. By May of the same year, with a mixture of rave reviews and peer pressure to expand the selection, Disney had released a matching handful of clothing and accessories items. In April of 2018, the Disney theme parks took a step in a new direction, debuting the rainbow-themed ear hats in celebration of the LQBTQ+ community.